From the monthly archives:

October 2009

Keyword Density In Squeeze / Landing Pages

by Internet Marketing23 October 2009 Search Engine Optimization

“Duncan, When setting up a squeeze page, where do you put the keyword list (for search engine optimization)? Take care! ~ Eddie
Hi Eddie,
Getting a single highly focused page (i.e. a squeeze page or landing page) ranking well in the search engines is certainly more difficult than a standard web page.
As you’ve discovered you’re limited to [...]

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Do Top Search Engine Rankings Increase The Chance Of Top Rankings For Additional Terms?

by Internet Marketing22 October 2009 Search Engine Optimization

“Okay, Duncan, here’s a less-asked question. Does getting onto Google page one for one long tail keyword make it any easier to get onto page one for a different but related long tail keyword? Or does each page one listing stand on its own entirely, with no linkage to other top listings from that same [...]

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Search Engine Optimization – Good Things Take Time

by Internet Marketing12 October 2009 Search Engine Optimization

There’s an ad (commercial) on television here in New Zealand for a popular brand of aged cheese (it’s aged for a minimum of 12 months before it’s offered for sale).
It goes something along the lines of this – and bear with me here – this is more important to search engine optimization than it might [...]

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Incoming Links From Pages In The Supplemental Index

by Internet Marketing12 October 2009 Link Building

“I’m curious to know whether pages which are in the supplemental index still have their links counted by Google. What’s your theory on this? I have a number of sites that have been created purely for the purpose of providing links to other sites, I’m not concerned if these sites are in the main index [...]

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Encouraging Visitors To Return To Your Blog Via Commenting

by Internet Marketing7 October 2009 Blog Marketing

If you’re using WordPress and allow your blog visitors to comment on blog posts, here’s an excellent 5 minute blog marketing tweak to encourage repeat patronage.
Simply allow your visitors to subscribe to the post they’ve just commented on. When anyone else posts an additional comment, the visitors that are “subscribed” will then receive an instant email [...]

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Search Engine Optimization For Geographical Locations & Keywords

by Internet Marketing7 October 2009 Search Engine Optimization

“Hi Duncan. I run a small web development business providing LOCAL businesses affordable web development. My problem is local geographical keyword research and development… for example, would Google consider:- “Rosebud Plumber” “Mornington Plumber” “Frankston Plumber” a spam situation on the phrase “plumber” and if so… how would I go about on and off page optimization [...]

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Too Many Incoming Links With The Same Anchor Text?

by Internet Marketing6 October 2009 Link Building

“Hi Duncan, Just one question: “When linking back to your own site(s) from another website, does it damage your search engine ranking to have too many of the same anchor text pointing to your site?” ~ Brad Dolley
Hi Brad,
No, quite the opposite in fact.
The more focused you are on a specific keyword term; the more [...]

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