Online Marketing Today

We have a domain that does quite well in a sense of ranking for our targeted phrases. It is about 5 years old, all done by hand and has undergone several design changes in that time. We like to think it is a clean and reputable site to compliment our business. Our terms are quite [...]

I received a question from a reader the other day asking about a specific technique used to find .EDU sites (websites with an education domain extension often thought of highly by the search engines) that you can place your links on. Unfortunately the question was a bit too specific and out of context for me [...]

“I’m planning to create a central Blog site as an authority site and have several other blog sites that are categories or smaller related niches of the central one. I plan to link back and forth from each of them to the main authority site – here’s the real question…. Do each, all or some? [...]

“I’m curious to know whether pages which are in the supplemental index still have their links counted by Google. What’s your theory on this? I have a number of sites that have been created purely for the purpose of providing links to other sites, I’m not concerned if these sites are in the main index [...]

“Hi Duncan, Just one question: “When linking back to your own site(s) from another website, does it damage your search engine ranking to have too many of the same anchor text pointing to your site?” ~ Brad Dolley Hi Brad, No, quite the opposite in fact. The more focused you are on a specific keyword [...]

“I have 2 websites recently built and they are not showing up in search engines yet and I’m not sure why. I’m not so concerned with placement as just showing up (they seem to have not even been picked up yet and it has been about a month since they were published) Have any ideas [...]

Link Building Misconception 5: Buying Text Link Advertising Will Get Your Website Penalized Or Banned… I have not once seen a website banned because they purchased text link advertising. What I have seen however is a very public display of “dissatisfaction” by Google applying an “apparent penalty” to a very major company’s network of websites back [...]

Link Building Misconception 4: High Valued Google Page Ranked (PR) Links Are The Most Effective Incoming Links To Obtain… This misconception is very closely related to the previous - ”Having a Website With High Valued PR Pages Will Improve Your Search Engine Rankings”. You can read that here if you missed it. In that misconception we debunked [...]