Online Marketing Today

“Hi Duncan, Just one question: “When linking back to your own site(s) from another website, does it damage your search engine ranking to have too many of the same anchor text pointing to your site?” ~ Brad Dolley Hi Brad, No, quite the opposite in fact. The more focused you are on a specific keyword [...]

“I have 2 websites recently built and they are not showing up in search engines yet and I’m not sure why. I’m not so concerned with placement as just showing up (they seem to have not even been picked up yet and it has been about a month since they were published) Have any ideas [...]

Link Building Misconception 5: Buying Text Link Advertising Will Get Your Website Penalized Or Banned… I have not once seen a website banned because they purchased text link advertising. What I have seen however is a very public display of “dissatisfaction” by Google applying an “apparent penalty” to a very major company’s network of websites back [...]

Link Building Misconception 4: High Valued Google Page Ranked (PR) Links Are The Most Effective Incoming Links To Obtain… This misconception is very closely related to the previous - ”Having a Website With High Valued PR Pages Will Improve Your Search Engine Rankings”. You can read that here if you missed it. In that misconception we debunked [...]

Link Building Misconception 3: Having a Website With High Valued PR Pages Will Improve Your Search Engine Rankings… If you’re reading this and don’t know what Google Page Rank (PR) is, you’ll find plenty of information about it online so I’m not going to go into a big explanation about it here. Back in the [...]

“Hi Duncan. My name is Andrew and I work in the industry. Today a client contacted me to ask why her site that I manage dropped from PR3 to PR0. I suspect its because she has entered a competition and has so many links to that site from hers on the homepage etc. but I [...]

“Hey Duncan, I have a question regarding Link building. 3 months ago, I started buying blogroll links on high quality blogs (PR4+) through forums like DigitalPoint, V7N, WebmasterWorld, etc. This technique has been EXTREMELY useful as I gained 1st page on Google in less than 3 months for major keywords. However, I want to know [...]

Link Building Misconception 2: Incoming Links From “Bad Neighborhoods” Will Get You Penalized or Banned… This is another very common myth and is probably also the most illogical. The worst cases I see of this one are when you hear / read / see webmasters spending even the most minuscule amount of effort to try [...]